M&T Bank’s ‘Billieve Together’ Mobile Rally

M&T Bank Hosts ‘Billieve Together’ Mobile Rally to Fuel Bills Fans’ Playoff Hype 

Buffalo Bills legend Darryl Talley, Bills Stampede Drumline, Billy Buffalo, and more visiting locations across the city Thursday for series of rallies organized by M&T Bank 

M&T Bank, the Official Bank of the Buffalo Bills, will lead the ‘Billieve Together’ Mobile Playoff Rally this Thursday to help Bills fans prepare for the playoffs. With four stops planned across the City of Buffalo, M&T Bank’s mobile rally will bring Western New Yorkers together to show their support for the Bills, a resilient team that thrives off the energy of local fans. 

Joined by Bills legend Darryl Talley, the mobile rally will kick off at 11:45 a.m. at Seneca One with the help of the Bills Stampede Drumline, Billy Buffalo, and DJ Milk, who will get fans pumped up for Sunday’s game. After Seneca One, M&T volunteers will pack up the rally and bring it to three more locations – Roswell Park Comprehensive Cancer Center, West Side Bazaar, and M&T Bank’s Delaware Hertel branch. Each stop will feature M&T and Bills giveaways, including ‘Billieve Together’ banners, Bills cake pops, stickers, coloring sheets, photo opportunities with Darryl Talley and Billy Buffalo, live music, and more. 

The ‘Billieve Together’ Mobile Playoff Rally is part of M&T Bank’s Football Brings Us Together campaign – a community-focused initiative launched by M&T to celebrate Buffalo’s diversity and the values and passions that bring Bills fans together. The campaign also promotes Bills players’ unique bond with their fans – one that keeps growing year after year.

The community is encouraged to attend the 11:45 a.m. rally at Seneca One, the 2:00 p.m. rally at the West Side Bazaar, and the 2:45 p.m. rally at M&T’s Delaware Hertel branch. The rally at Roswell Park is closed to the public for patient safety. 

WHEN: 11:45 a.m., Thursday, January 11

WHERE: The Mobile Playoff Rally will make scheduled stops at:

  • 11:45 a.m. — Seneca One Lobby, 1 Seneca St., Buffalo, NY 14203
  • 1:00 p.m. — Closed to Public for Patient Safety Roswell Park Comprehensive Cancer Center
  • 2:00 p.m. — West Side Bazaar, 1432 Niagara St., Buffalo, NY 14213
  • 2:45 p.m. — M&T Bank Delaware Hertel branch, 2310 Delaware Ave., Buffalo, NY 14216 

WHO: Interviews will be available with:

  • Francesco Lagutaine, M&T Bank Chief Marketing and Communications Officer
  • Eric Feldstein, M&T Bank Western New York Regional President
  • Darryl Talley, Buffalo Bills Legend


Bills fans who cannot attend the rally can still celebrate the Bills’ upcoming playoff run with M&T Bank’s ‘Billieve Together’ banners. M&T is giving away 30,000 banners at its branches in Western New York, and supplies are going fast. To find the nearest branch, visit locations.mtb.com.

Media are invited to go live from Seneca One starting at 11 a.m. as M&T volunteers set up for the rally. 

Media ContactThea Pecht, (716) 512-4448, tpecht@mtb.com